• The Selling Masterclass workshop

  • Thank you to everyone who attended our fully booked The Selling Masterclass workshop in Oxford and Leeds.

    ‘Had a brilliant time over the last two days at the ‘Selling Masterclass’ workshop. A big thank you to Airsys and Ian Hilton-Turvey (instructor) for such an enjoyable and informative time. Such an interesting and beautiful location.’

    During the workshop attendees benefited from an intensive application of value selling best practice with sale tools, methodology and language that can be used immediately. These best practices will empower dealers to close more deals more regularly and promote increased efficiency.

    Attendees also learnt to better analyse customers’ relevant business issues, navigate political and competitive factors, to collaborate more strongly with the client to shape the solution value of their specific live opportunities, and to define the strategies to win these target deals.

    The workshop also included:
    • Quickly create relationships of trust with relevant key people
    • Reveal and qualify real priorities
    • Pre-empt and out-manoeuvre competitors
    • Reinforce solution impact and value

    'What positive results do you expect this course to have for you, your company and you customers?
    • Increase in sales/profit
    • More time spent on the deals we can win'
     

    Book now for ‘The Prospecting and Access to Executives Masterclass’


    For 21st-century sellers, to get interest and gain access it is all about personalising and customising. Mere cold calling leaves the sales person cold and the customer even colder. ‘Data heaping' drains seller energy and loses time. Adopt our simple systematic measurable process to connect through to named relevant decision makers and open new leads ...
    Learn how to:

     
    • Mine the wealth of customer contact intelligence at our fingertips
    • Identify and anticipate customer challenges
    • Craft relevant personal messages
    • Maintain your momentum and manage the load

    Once we engage with the relevant decision makers there is then a need to build a path for sustained access to the most influential people in that client organisation. Once this has been achieved, learn how to:

     
    • Think and speak at the level of those Executives
    • Understand the critical issues they are grappling with
    • Create relevant value and be seen as Trusted Resource
    • Shape initiatives where you can contribute to that client's business

    'Who else should hear about this event? My team'

     

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